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Ronny Max

Ronny Max is an author, speaker, and executive coach. In 2015, Ronny served as the domain expert at Stanford University Vision Project, the first research venture into AI technologies for physical retail. In 2017, she founded the Behavior Analytics Academy. Ronny Max coined and developed the In-Store Optimization (ISO) frameworks for physical environments.

Good Enough Accuracy

Good Enough Accuracy: a WINNING In-Store Customer Tracking Solution evaluates Data Quality as a function of Retail Goals, Location and Time, and Audits